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A simple, easy to use ten page template designed to help you:
• Set Your Media Objectives
• Identify Your Target Audience
• Decide When You Want The Campaign To Run?
• All The Things Your Budget Has To Cover
• Selecting The Must Haves and The Must Nots
• Spending Direction Considerations
• Creative Direction Considerations
Remember, as much as 80% of your ad budget buys your
media time and space. These ten pages contain simple instructions to make sure your budget is well planned and well spent.